Werkstudent - Data & Campaign Operations (m/w/d)

Kurz zusammengefasst

Blue Incite GmbH is looking for a Werkstudent in Data & Campaign Operations to help run digital marketing campaigns. You will extract and prepare data, keep performance dashboards up‑to‑date, and support A/B‑test configuration and reporting for both internal teams and external partners. Day‑to‑day tasks involve pulling data sets, monitoring key metrics, and assisting senior data scientists and marketers with campaign optimisation in the insurance sector. The role requires solid analytical ability, hands‑on experience with SQL or Python, and familiarity with Google Analytics/Tag Manager as well as basic knowledge of CRM and marketing‑automation platforms such as Salesforce or HubSpot. A current or completed degree in Business Informatics, Economics, Data Science or a related discipline is mandatory, along with strong English communication; German is a plus. What the role asks for: - Experience with SQL or Python - Familiarity with Google Analytics/Tag Manager - Basic knowledge of Salesforce or HubSpot - Ongoing or completed degree in Business Informatics, Economics, Data Science or related field - Strong communication skills in English - German language skills (nice‑to‑have)