Lead Growth Marketing / Performance Lead (m/w/d) - D2C E-Com

Kurz zusammengefasst

The Lead Growth Marketing / Performance Lead role at elvent will steer the full performance funnel for its direct‑to‑consumer e‑commerce brands. You will design, launch and continuously optimise paid‑media campaigns on Meta, Google, TikTok and emerging platforms, while running A/B tests on creatives, landing pages and attribution models. Daily collaboration with product, data‑science and creative teams will turn insights into scalable acquisition strategies, and you will manage a media budget of up to €5 million, reporting KPI‑focused results to senior leadership. The position demands at least five years of hands‑on performance‑marketing experience in D2C e‑commerce, strong command of campaign management and analytics tools such as SQL and GA4, and a proven ability to achieve ROAS above 400 % across several markets. Fluency in English and German, a data‑driven mindset and experience leading a small cross‑functional team are required. The role is fully remote within Germany, offering the chance to shape the growth engine of a fast‑moving, data‑first brand portfolio. What the role asks for: - 5+ years performance‑marketing experience in D2C e‑commerce - Proven ability to scale ROAS above 400 % - Fluency in English - Fluency in German - Strong analytical mindset - Experience with SQL - Experience with GA4 - Ability to lead a small cross‑functional team