Head of D2C - More Nutrition (gn)

Kurz zusammengefasst

More Nutrition, the leading "better‑for‑you" nutrition brand in Germany and a fast‑growing European player, is seeking a Head of D2C (gn). The company, part of The Quality Group (TQG), aims to reach a €1.5 bn valuation by 2027, with its direct‑to‑consumer (D2C) channel driving the majority of that growth. Reporting to the Director of D2C, the new leader will act as the operational and commercial backbone of the D2C function across all markets. In this role you will be accountable for the commercial performance of the D2C channel, setting revenue, discount and customer‑acquisition targets while defining the commercial roadmap. You will own the full commercial calendar, planning promotions, product launches and key trading moments, balancing growth ambitions with margin protection. Forecasting, budgeting and performance monitoring will be central, with insights translated into actions that improve outcomes. International expansion is a key focus, requiring you to adapt proven playbooks to local markets, set clear expectations and enable scalable growth. You will also coordinate Marketing, CRM, Influencer, Product, Operations, Finance and other functions around a single commercial plan to ensure flawless execution at every touchpoint. The position demands a solid background in D2C, e‑commerce or commercial roles, ideally within a high‑growth consumer brand, FMCG or a consulting environment. You must have at least five years of experience, a track record of owning commercial targets, budgets and forecasts, and the ability to defend and deliver on those plans to senior leadership. Strong financial and analytical instincts are essential, as is a proven ability to lead cross‑functional teams and keep them aligned under pressure. Fluency in both German and English is required, and a genuine passion for nutrition, health or consumer brands is expected to inform your strategic decisions. Beyond the core responsibilities, More Nutrition offers a diverse and inclusive culture within a fast‑growing team of over 1,200 employees. The company blends sports‑nutrition expertise with cutting‑edge technology, production and logistics, providing a dynamic environment for professional growth. Offices are located in Hamburg, Elmshorn, Kaltenkirchen/Nützen and Elsdorf, and the role comes with flexible working hours, remote‑work options, a "workation" policy, 28 days of vacation per year and attractive employee discounts. What the role asks for: - 5+ years experience in D2C, e‑commerce or commercial roles - Proven ownership of commercial targets, budgets and forecasts - Strong financial and analytical instincts - Track record of cross‑functional leadership - Fluency in German - Fluency in English - Genuine passion for nutrition, health or consumer brands