Marketing Manager, Rare Bone & Endocrine Disorders

Kurz zusammengefasst

The role is a Marketing Manager for Rare Bone & Endocrine Disorders at Alexion, a biotechnology company that develops therapies for specialized and orphan diseases. Reporting to the Franchise Lead, the manager will work closely with sales, medical, market access and other functions to translate the global and EU marketing strategy into actionable plans for this therapeutic area. Day‑to‑day duties include analysing the market, disease landscape and competitor activity to inform strategy, then creating tactical plans and marketing initiatives. The manager will design and launch promotional programmes, oversee congress planning and execution, and manage multi‑channel campaigns in partnership with Medical Affairs, Sales and Market Access. Project management is central: leading the product team, briefing external agencies, driving market research, and ensuring all activities meet internal, legal and budgetary constraints while maintaining strong relationships with key opinion leaders, sales, medical, regulatory and finance colleagues. The position requires at least five years of experience in biotechnology or pharmaceuticals, preferably within specialized or orphan disease markets. Candidates must have previously held a Product Manager, Marketing Manager or similar role and hold a degree in natural sciences, medicine, medical technology or pharmaceuticals, or be a certified pharmaceutical sales representative (IHK). Proven ability to develop industry relationships, especially with KOLs in bone endocrine disorders, is essential. Fluency in English and strong German language skills (native preferred) are required, along with a valid driver's licence and willingness to travel frequently, including overnight and weekend trips. The role also demands high‑level project‑management capabilities, meticulous attention to detail, and advanced proficiency with Microsoft Office, especially Excel, PowerPoint, Word and Outlook. Nice‑to‑have attributes include a self‑starting attitude, the ability to generate ideas independently, and a track record of cross‑functional collaboration in matrix organisations. Strong interpersonal and communication skills, both written and verbal, are valued, as is the capacity to build and maintain KOL relationships within the bone endocrine field. Alexion promotes an inclusive culture and offers reasonable accommodations for candidates with disabilities. What the role asks for: - Minimum 5 years biotech/pharma experience, preferably orphan diseases - Prior Product Manager, Marketing Manager or similar role - Degree in natural sciences, medicine, medical technology or pharmaceuticals - Certified pharmaceutical sales representative (IHK) - Proven KOL relationship development, ideally in Bone Endocrine Disorders - German native level and fluent English - Valid driver's licence, clean driving record - Ability to travel regularly, including overnight and weekends - Strong Microsoft Office skills, especially Excel, PowerPoint, Word, Outlook - Nice‑to‑have: self‑starter, idea generator, independent worker - Nice‑to‑have: experience in multi‑disciplinary matrix teams.